Privacy Policy
Last Updated: 12 October 2026
Your privacy matters to us, whether you’re shopping a drop, reading D. Deep Endz, or getting in touch.
DTruest Threads is operated by DTruest LLC, a company incorporated in Wyoming, USA. This policy explains how we collect, use, and handle personal information through dtruest.com.
Information we collect
We collect information you provide when you place an order, create an account, subscribe to messages, leave a comment or review, or contact us through a form or website chat. This may include your name, contact details, billing and shipping addresses, order information, account details, and anything you include in your messages or submissions.
Payments are handled by our payment providers. We receive transaction information needed to manage your purchase, such as payment status and limited payment details.
We also collect information about how you use our website, including your IP address, browser and device information, pages viewed, referral sources, and interactions with the site and our messages.
How we use your information
We use this information to:
- Process payments, fulfill orders, and handle customer service requests.
- Manage accounts, comments, reviews, and subscriptions.
- Send order-related communications and marketing you have agreed to receive.
- Understand website use, improve the shopping experience, and measure marketing performance.
- Detect spam, prevent fraud, protect our website, and meet legal obligations.
How information is shared
We share information with providers that help us operate our business, including payment processing, order fulfillment and delivery, website hosting, customer support, email and text messaging, analytics, and security.
Analytics and advertising partners may receive device identifiers and browsing activity through tracking technologies on our site to measure engagement and support relevant advertising.
We may also disclose information when required by law or when necessary to protect our customers, our business, or others.
The restrictions on SMS information below apply regardless of the other sharing described in this policy.
Email and text messages
When you subscribe to marketing emails, we use your email address to send brand news, releases, editorial content, and offers. You can unsubscribe using the link in any marketing email.
If you separately opt in to SMS marketing, we collect your mobile number and a record of your consent. We use this information to send the promotional texts you signed up for, such as drop announcements and offers, and to manage your subscription. Providing a phone number for an order does not, by itself, enroll you in SMS marketing.
Message frequency varies. Message and data rates may apply. Consent to marketing texts is not a condition of purchase. Reply STOP to unsubscribe or HELP for help. You can also contact us for assistance or to request removal.
We do not sell, rent, or share mobile numbers, SMS opt-in information, or consent records with third parties or affiliates for their own marketing or promotional purposes. We provide this information only to service providers supporting our messaging program, including message delivery providers and carriers, as needed to operate that program.
We may retain consent and opt-out records to document your preferences, honour unsubscribe requests, and meet applicable recordkeeping requirements.
Cookies and tracking
We use cookies and similar technologies to keep the website working, remember preferences, understand browsing activity, and support marketing. These include analytics tools, advertising pixels, and session recording tools that help us understand interactions such as page views, clicks, and scrolling. Our marketing messages may also measure opens and link clicks.
Some cookies have specific durations:
- Comment or review cookies that remember your details last one year.
- The temporary cookie used to check browser compatibility ends when you close your browser.
- Login cookies last two days, or two weeks if you select “Remember Me.” Logging out removes login cookies.
- Screen preference cookies last one year.
Other tracking technologies have their own durations.
You can manage or delete cookies through your browser settings. Blocking cookies may affect certain website features.
Comments, reviews, and other content
Comments, reviews, display names, and associated profile images may be publicly visible. We collect submission details, IP addresses, and browser information to help detect spam. A coded version of your email address may be sent to a profile-image provider to display your avatar.
Avoid uploading images containing embedded location information, as visitors may be able to extract it.
Embedded videos, images, and other third-party content may collect information and use cookies according to the provider’s own policies.
How long we keep information
We retain information for the purposes described in this policy, taking account of ongoing customer relationships, order and support needs, legal recordkeeping requirements, fraud prevention, and dispute resolution.
Comments, reviews, and their metadata are retained indefinitely to support moderation and recognize follow-up contributions, unless removed.
For registered accounts, we store the information provided in your profile. You can view and edit profile details, except your username, and request deletion. Website administrators can also access and edit account information.
Some records may need to remain after an account or deletion request to meet legal, administrative, or security obligations.
Your choices and privacy requests
You can manage your account details, unsubscribe from marketing, and contact us to request access to, correction of, or deletion of your personal information. You can also request an export of information associated with your account, comments, or reviews.
Depending on where you live and applicable law, you may have additional rights, including rights to restrict or object to certain processing or opt out of certain advertising-related uses.
We may need to verify your identity before completing a request. Some information may be exempt from deletion where we have a valid reason or legal obligation to retain it.
Security and international processing
We use reasonable safeguards to protect personal information, but no website or transmission method can guarantee complete security.
Our service providers may process information in countries other than where you live, where privacy laws may differ.
Changes and contact
We may update this policy as our practices or requirements change. Updates will be posted on this page, with additional notice where required.
For privacy questions or requests, please contact us.